New Sampling Designs and the Quality of Data Juergen H.P. Hoffmeyer-Zlotnik Abstract
Classical random-route sampling designs were continuously modified in order to reduce costs on the one side and as a reaction to a new type of full time interviewer on other side. The modifications have led to a situation where a random route sample is no longer a probability sample. Big social- and market-research institutes combine the random walk with a quota approach.
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